Connect with the right audience

Social selling has become an essential part of a modern business development strategy, and LinkedIn is the best place to do it.

For years, by sharing insights and articles relevant to their industry on LinkedIn, people who are responsible for generating new business or expanding client relationships have leveraged the business social network to establish themselves as thought leaders in their field. It has also been a great platform for those people to learn about others’ opinions or perspectives on timely topics

Through social selling it is possible to identify, connect and establish direct relationships with qualified leads without being intrusive. Our social selling team generates high-quality leads of decision-makers with an appropriate and personalised social selling strategy for your business.

LinkedIn Social Selling Agency
Process

Our LinkedIn Social Selling Process

We leverage high performing data from executing successful LinkedIn campaigns to target & engage your most qualified decision makers, driving them directly into your sales funnel.

01

Audit & Discovery

Our social selling team conducts and audit on your LinkedIn account and current efforts you have used to generate leads. We also discuss your LinkedIn objectives and see what we can do to help you achieve your goals. It is in this stage we discuss your ideal target audience.

02

Profile Optimisation

After completing the fundamentals in step one. We get to work on optimising your LinkedIn profile in a way that appeals to the decision-makers in your ideal target niche.

03

Content & Outreach

One of the most important steps in our process is to develop or re-use content that is relevant and gives you credibility in your industry. At the same time, we begin our outreach to the authority figures in your ideal target audience and build a relationship.

04

Relationship Building

We connect with your followers and engage with them on a personal and professional level to see where possible business relationships can be formed. Once we have built up a solid foundation of good connections we drive your products or service and send you the leads.

Four pillars of Social Selling

Professional brand

Buyers are very selective and will only work with vendors they can trust. A strong professional brand shows that you are an active presence in your industry. It leads to more inquiries from prospects and more responses to your communications.

Focused Prospecting

Social selling allows you to find and connect with prospects more effectively than any other platform. Through social selling on LinkedIn you can identify prospects that meet your established criteria – such as role, function, or industry

Credibility

Position yourself as an expert in your industry by sharing relevant industry content, commenting on news alerts, and building your professional brand. Your business can enhance its thought leadership by staying up-to-date with prospect news, and by identifying decision-makers to connect with.

Trusted Relationships

Build trust with prospects by sharing your perspectives and helping provide relevant information to common pain points. Have genuine conversations and focus on the needs of the prospect first, selling second.

Ready to Work with Galactic Digital?

If you want to generate high-quality leads and ultimately more revenue through social selling, contact us today. Our exceptional team in Cape Town will review your LinkedIn and provide you with a proposal, strategy, and timeline. We can get you started immediately, so click the button below and let’s do amazing things together.
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